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Today, Smart Home releases its official positioning, opening a new era of smart home full-service services.

Shangzhijia has officially announced its brand positioning as a nationwide chain and comprehensive smart home service provider. Through a standardized, professional, and accessible model, it offers countless households reliable, worry-free, and transparent whole-home smart solutions—free from hidden traps or gimmicks.

In the current chaotic situation in the smart home industry, Jinshang Smart Home recently officially released its official brand positioning: National chain smart home full-service provider, aiming to use a standardized, professional, and inclusive model to provide thousands of families with a reliable, worry-free, and routine-free whole-house smart choice.

When decorating a whole house with smart devices, you are most afraid of encountering various problems.
It is not uncommon for small stores to lose contact after installation, scattered integrators’ equipment is incompatible, single-product stores only sell goods but do not provide services, and engineering contractors do not pay attention to the real needs of home users.
Now the emergence of Shangzhijia will change this situation.

Jinshang Smart Home is the core C-end chain smart home full-service provider under Jinshang Group.
The group was established in 2010 and has been deeply involved in the home furnishing industry for more than ten years. It is the official foundry of international first-tier brands and has full-link product R&D and manufacturing capabilities.
Building a solid foundation for product quality, supply chain stability, and price advantages from the source is also the core foundation that distinguishes Smart Home from small and medium-sized brands in the industry.

Jinshang Smart Home related pictures 1

As a national chain brand focusing on C-end home users, Kinshang Smart Home has set two core principles of “do not do” since its inception and has never wavered.
Do not sell individual products, refuse to sell only products without providing services, and do not give users a bunch of equipment islands that cannot be linked together; Do not do scattered integration, refuse to patch together non-standard solutions, and do not leave users with hidden dangers of poor compatibility and difficult after-sales.

The brand mission of Jinshang Smart Home is to provide butler-style smart home services to hundreds of millions of families; the core slogan of the brand is To make the whole house smart, choose Jinshang Smart Home; the core concept of the brand is to define smart homes with first-line quality and realize a better life with full-service services.

Relying on the Mijia ecological open platform, Jinshang Smart Home has always adhered to the three core positionings of “international first-class quality, butler-style service, and brand direct sales at affordable prices.” With the national “one county, one store” layout plan and five major standardization systems as the core support, it rejects industry chaos, abandons flashy and ostentatious intelligence, and only makes practical solutions that fit family life.

Related pictures of Jinshang Smart Home 2

Many people think that whole-house intelligence is a luxury exclusive to luxury homes. What Jinshang Smart Home needs to do is to break this prejudice.
With factory-direct prices, ordinary families can afford it; with nationwide unified services, users in counties can enjoy the same experience as first-tier cities; with lifetime after-sales service, every user has no worries.

In the future, Jinshang Smart Home will continue to deeply explore the national market and improve the offline service network of one county and one store, so that families in every city and every county can enjoy whole-house smart full-case services with unified standards, unified quality, and unified services, so that there are no thresholds for smart life and no after-sales worries.
Whether it is a new house, a fully decorated house or an old house, Jinshang Smart Home can provide full-scenario intelligent solutions, including full case design, installation and commissioning, lifelong after-sales and butler-style services.

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