In the past ten years, the domestic smart home market has shown an upward trend, with its scale soaring from the initial 62 billion to 815.4 billion today. More and more families have begun to choose to install smart devices.
However, during actual use, the complaints never stopped.
An earlier survey by the Jiangsu Provincial Consumer Protection Commission showed that nearly 60% of users have encountered usage problems, and half of them have given up on smart functions because they find it troublesome to operate.
I believe many people have similar problems: there are several control apps installed on their mobile phones, and it takes a long time to flip through the pages to turn on the air conditioner; voice control often fails, and there is no response after calling for a long time; each home appliance works independently, and there is no way to achieve linkage.
To sum up, many so-called smart homes nowadays are actually typical “pseudo-smart” products. The three major problems of no linkage of devices, poor voice recognition, and inability to remember usage habits have deterred many people.
Faced with these common industry problems, major brands have adopted different development directions, some simplifying the APP interface, and some upgrading the voice response speed.
In March 2026, Midea launched a new whole-house smart package – Midea Meixiangjia. It does not follow the conventional route and re-builds smart logic from the underlying system, focusing on allowing home appliances to proactively serve and understand users.
The confidence that Midea can produce such a product comes from its annual R&D investment of over 10 billion.
This intelligent system covers all categories of home appliances such as air conditioners, kitchen appliances, water purifiers, and lighting. It relies on AI Xiaomei Butler as the core hub to connect all devices into a whole.
In daily use, the experience improvement brought by Midea Meixiangjia is very obvious.
When cooking in the kitchen, just a voice can turn on the lights, and the range hood will automatically adjust the wind power according to the oil temperature.
After cooking, the lights, range hood, and dishwasher will all run automatically.
It can also recommend recipes based on the ingredients in the refrigerator, and will also provide timely reminders when ingredients are about to expire, gas leaks, water leaks, etc., making home life more secure.
In the bedroom, the experience is equally caring.
After falling asleep, the lights will slowly turn off. When the temperature drops in the middle of the night, the air conditioner will automatically increase the temperature. When the temperature, humidity, and air quality are poor, the purifier and fan will also start simultaneously.
Even if you just casually say “it’s a bit hot”, the system can understand the need, link multiple devices to adjust the environment, and can accurately recognize dialects and fuzzy commands.
You don’t have to worry about installation trouble.
Midea has more than 6,000 service outlets and hundreds of thousands of professional engineers, supporting 24-hour flash installation.
Regardless of whether it is a new house or an old house, there is no need to break down the walls or rewire the house. It can be used by plugging in the electricity. It is easy to upgrade the whole house intelligence at a low cost.
A truly easy-to-use smart home should not require users to adapt to the equipment.
Midea’s Meixiangjia breaks out of the traditional model and turns passive control into active service, providing a reliable new choice for friends who want to buy whole-house intelligence.
