On the afternoon of January 15, 2026, the star-studded international hall of Yiwu Xingfu Lake International Conference Center, the much-anticipated annual “Data Trade Earth People Yiwu Day Group Show” arrived as scheduled.
This unique event successfully broke through with the innovative format of “digital trade + talk show + red carpet show” and attracted the attention of many people in the industry.
The ceremony not only brought together the transformation wisdom of market pioneers and the practical results of AI cross-border practice, but also set a benchmark for the field of cross-border payments during the award ceremony.
Ten Yipay customers from different industries won the “Cross-border Payment Star” award and became the focus of this ceremony.
This grand ceremony broke the dull pattern of traditional business conferences.
In the talk show segment, merchants turned the ups and downs of cross-border trade into humorous jokes and interpreted the new trend of digital trade with vivid life-like expressions, which aroused resonance from the audience.
While laughing, everyone gained a deeper understanding of the current situation and future development trends of cross-border trade.
After the laughter, the solemn awards ceremony officially began.
As one of the important annual awards, the “Cross-border Payment Star” aims to commend those core benchmark companies that are deeply involved in various industries and achieve global expansion by relying on high-quality cross-border payment services.
The ten award-winning business representatives cover Yiwu’s advantageous industries such as jewelry, lamps, and hardware supplies. Their business covers key foreign trade markets such as countries along the “One Belt and One Road”, the Middle East, and Africa.
The common characteristic of these award-winning companies is that with the help of Yipay’s cross-border payment solutions, they have successfully solved the pain points of slow foreign trade payment collection, diverse and cumbersome currencies, and high difficulty in compliance.
Taking the person in charge of an award-winning lighting company as an example, through the local collection service of Yipay, the payment cycle has been shortened from 7 days to 1 day at the fastest.
In 2025, the company’s foreign exchange collection efficiency and scale will be greatly improved, and the significant improvement in capital turnover efficiency will give the company more advantages in global competition.
As Yiwu’s local cross-border payment benchmark brand, Yipay joined hands with award-winning companies to appear at the ceremony, fully demonstrating the results of the deep innovation and integration of Yipay’s payment ecology.
Currently, Yipay supports payment collection in 29 international mainstream currencies, and its business covers more than 170 countries and regions.
As of December 31, 2025, it has opened cross-border accounts for more than 20,000 foreign trade merchants, and has collected US$11.2 billion in cross-border payments for market operators.
The award-winning companies this time are direct beneficiaries of the Yipay service system. Their growth trajectory also confirms that Yipay is transforming and upgrading from a “basic payment tool” to a “comprehensive payment service provider” with richer capabilities.
At the grand ceremony, the starry red carpet and honorary trophies were intertwined, which not only fixed the glorious moment of the merchants, but also demonstrated the vitality of Yiwu’s digital trade.
With the birth of the “Cross-border Payment Star”, more companies will take the lead of these benchmarks, rely on the full-link trade ecology of the Small Commodity City and the complete cross-border payment ecology, and make steady and long-term progress on the road of “selling globally”, injecting new momentum into Yiwu’s small commodities to go to the big world.
