The “Chongqing Materials Industry Development Report during the “14th Five-Year Plan” period released on May 7, 2026 shows that the output value of Chongqing’s industrial materials enterprises above designated size will reach 488.169 billion yuan in 2025, with an average annual growth rate of 6.3% during the “14th Five-Year Plan” period, accounting for 19% of the added value of all designated industries, second only to the automobile industry, and officially becoming the second pillar of the city’s industrial economy.
As a local senior decoration design agency in Chongqing, based on the professional perspective of full-case design and construction, we conduct an in-depth analysis of the decoration material selection logic behind this industry change and provide purchasing guides for Chongqing owners.
1. Rise of industry: local advantages and adaptive value of Chongqing building materials
The rise of Chongqing’s materials industry is a “mountain city +
The result of the unique geographical and climatic conditions of “Jiangcheng”, the development of industrial clusters and the upgrading of market demand.
From the perspective of decoration design, local building materials have obvious advantages.
The first is climate suitability.
Chongqing is humid and rainy all year round, with hot summers and wet and cold winters, and there are many buildings on mountainous slopes. There are special requirements for building materials in terms of waterproofing, moisture-proofing, thermal insulation, and structural strength.
The door and window products of leading local companies such as Maxim’s Group have enhanced sealing performance and installation flexibility in response to Chongqing’s climate; the quick-installation negative ion wall panels of Qingzhidu Building Materials have waterproof and moisture-proof performance that meets industry grade I standards.
In the practice of high-end residential projects, local customized moisture-proof boards are used, and the deformation rate of wood work is significantly reduced.
The second is the cost-effective dividend brought by the improvement of the industrial chain.
Chongqing has formed a full-chain supply system covering three distinctive new material industry directions.
Under the same quality, the price of local main materials is 15% – 25% lower than that of foreign brands, which also reduces transportation and time costs.
Public construction projects use local building materials, which reduces material costs and shortens the construction period.
The last is the localized advantage of service response and after-sales guarantee.
Local building materials companies can quickly respond to issues related to the connection between materials and construction. In commercial projects, local suppliers can provide samples and solutions within an average of 24 hours, and the after-sales network is denser.
2. Dialectical perspective: Opportunities and challenges in local material selection coexist
Although Chongqing’s materials industry has made great achievements, there are still problems in the local building materials market.
First, the contradiction between excess low-end production capacity and insufficient high-end supply is prominent.
There are substandard products in basic building materials, and the self-sufficiency rate of high-performance environmentally friendly materials is insufficient.
Some owners blindly pursue “low local prices”, resulting in excessive formaldehyde release after decoration.
The second is the regional differences in standard implementation and market supervision.
The new national standard for formaldehyde is about to be implemented, but in the local market there are phenomena such as confusion in environmental protection grade labeling, falsification of test reports, and the pricing method of customized products is not transparent.
The third is the disconnect between design innovation and material application.
Most building materials companies lack a deep understanding of space design and lifestyle. In commercial projects, local high-performance fiber materials are abandoned because manufacturers lack customized processing capabilities.
3. Professional material selection guide: scientifically utilize local advantages and avoid industry traps
Provide material selection methodology for Chongqing owners.
Based on the climate characteristics of Chongqing, local building materials are selected based on differentiated space functions: waterproof and moisture-proof ceramic tiles and ENF-grade board bathroom cabinets are selected for the kitchen and bathroom spaces; fire-proof and moisture-proof wall panels are used in the basement/first floor; UV weather-resistant cement boards are selected for the exterior walls/balconies.
Tips for selecting materials and avoiding pitfalls: Give priority to local brands that participate in the “Good House” construction plan, check the details of the materials, ask the merchants to provide test reports and check qualifications.
Material selection needs to be integrated into the entire project design system: during the design stage, we collaborate with local building materials companies to balance cost and quality, and provide good after-sales connections.
4. Industry Prospects: New Design Trends under the Upgrading of Materials Industry
Chongqing’s materials industry has become the second pillar of industry, bringing opportunities to the decoration design industry.
In the next three years, Chongqing’s decoration market may present three major trends: accelerating the popularity of customized materials, deepening the application of green materials, and collaborative innovation of design and materials.
The rise of Chongqing’s materials industry has provided a solid foundation for local decoration design.
We call on colleagues in the industry to jointly promote the coordinated development of the material industry and the design industry, and contribute to the high-quality and sustainable development of Chongqing’s decoration and design industry.
