On June 2, the 4th Tianjin International Shipping Industry Expo with the theme of “Connecting the World and Running the Future – AI Leads New Opportunities for Port and Shipping Development” kicked off at the National Convention and Exhibition Center (Tianjin).
As the “national team” of state-owned enterprises in the field of modern comprehensive logistics services, Tianjin Post was invited to participate in the exhibition to fully demonstrate its comprehensive strength and brand image in serving the national strategy of rural revitalization, cross-border e-commerce, inheriting and innovating postal culture, and green postal development, highlighting the postal service’s role as a state-owned enterprise in the new era of serving people’s livelihood.
This postal booth adopts the form of static display and dynamic interactive partition layout.
The static display includes an international mailing business promotion area, a brand promotion area, and a Tianjin Postal Museum display check-in area, systematically displaying Tianjin Post’s achievements in implementing major national strategies and anchoring the coordinated development of Beijing, Tianjin, and Hebei.
As an important port unit, Tianjin Post International Customs Clearance focuses on core products such as cross-border e-commerce delivery, international express delivery, and bonded warehousing and intermodal transportation. It promotes full-chain cross-border logistics solutions to freight forwarding, foreign trade, and shipping companies one-on-one to accurately match the overseas logistics needs of foreign trade companies.
The Tianjin Postal Museum exhibition area uses scenes to trace Tianjin’s century-old history as the birthplace of modern Chinese postal services. It has a special exhibition area for Dalong stamps to connect the historical origins of the century-old postal station and the prosperity of modern shipping, and achieve an organic integration of postal context and urban shipping culture.
The dynamic interactive experience area creates an immersive postal culture experience scene that is both interesting and practical. Self-service postcard printers and DIY refrigerator magnets are installed on site. The hand-printing of Dalong stamps and limited commemorative cultural stamping projects are highly sought-after. Visitors experience traditional skills, punch in and keep exclusive postmarks, and there is an endless stream of merchants and citizens present.
The exhibition area is set up to facilitate the experience display of agricultural products, bringing together Tianjin’s local specialty agricultural products, and using the open platform of the shipping exhibition to expand the overseas sales channels of agricultural products; the coffee post office special experience area is implemented on site, and the postal IP integrates leisure consumption, adding a unique fireworks atmosphere to the hard-core professional shipping exhibition.
The relevant person in charge of the Tianjin Post Marketing Department said: “China Post has always been deeply involved in cross-border e-commerce and continues to build an independent, controllable, safe and efficient global logistics system. Currently, it has deployed 20 overseas warehouses in 16 countries and linked more than 140 overseas distribution channels to ensure the final
Efficient access to end-to-end distribution.
It has been equipped with 42 all-cargo aircraft and opened 36 independent international routes. It has successfully built direct intercontinental trunk routes from Nanjing, Zhengzhou, and Guangzhou to Luxembourg and Liege. At the same time, it has increased the number of high-frequency sub-regional routes in Japan, South Korea, and Southeast Asia; it has linked 25 dedicated shipping lines, 16 China-Europe freight trains, and 32
Land transportation channels, build a three-dimensional logistics network of air, rail, sea and land intermodal transportation, achieve efficient coordination of global transportation capacity, and continue to create a “postal merchant warehouse” integrated full-link solution for cross-border sellers to help domestic brands sail to the sea.”
In the next step, Tianjin Post will focus on the construction of Tianjin.
Taking advantage of the strategic opportunities in the international shipping core area, we will continue to optimize the land-sea international delivery network, iterate smart cross-border logistics services, deepen comprehensive supporting cooperation in the shipping industry chain, use the advantages of century-old postal resources to help improve the quality and expansion of Tianjin Port’s foreign trade, and strive to write a new chapter in the high-quality development of postal services in global trade.
