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The problem of “pseudo-intelligence” in smart homes is highlighted, and the new national standard will bring changes to the industry

While smart home products are currently selling well, the phenomenon of "pseudo-smart" devices is widespread. This article outlines the characteristics of "pseudo-smart" products and how consumers can navigate this issue; it also examines the impact of the new national standard for smart home appliances—set to take effect on May 1, 2026—on the industry, while providing an overview of the current landscape of smart home enterprises in my country.

At present, smart home products are in a hot-selling stage and have become the choice of many consumers to improve their quality of life.
However, the phenomenon of “pseudo-intelligence” appears frequently, causing many problems for consumers in their purchase and use.

Smart home product pictures 1

Some products such as sweeping robots and smart washing machines have exaggerated functions. Consumers will feel the experience gap in actual use and also face the problem of device incompatibility.
Faced with the dazzling array of “smart” products on the market with different claims, consumers have become more cautious when purchasing.
In addition to checking reviews, they began to pay attention to whether the manufacturing company behind the product was reliable.
By querying a company’s industrial and commercial information, you can quickly understand its business scope and status of existence; using the Sky Eye risk function, you can further check whether the company has administrative penalties or consumer legal litigation records caused by false propaganda and product quality issues. This provides an additional layer of protection for consumers to avoid “gimmick” products and choose honest manufacturers.

The “pseudo-intelligence” of smart homes is mainly characterized by gimmicky functions, fragmented experience, and hollow technology. These problems are undoubtedly stumbling blocks to the high-quality development of the industry.
At present, most products are still in the “functional” development stage, and due to the lack of industry standards, the quality of delivery is uneven.
However, what is worth looking forward to is that the new national standard for smart home appliances will be implemented on May 1, 2026.
The new national standard will clearly define smart home appliances, delineating five intelligence levels and nine typical application scenarios.
The implementation of the new national standard means higher requirements for corporate R&D capabilities, quality control systems and talent reserves.

Smart home product pictures 2

To meet standards and achieve a truly “smart” experience, professional R&D and product teams are indispensable.
Whether it is a company introducing top talents or a partner evaluating each other’s technical strength, through employment information and key personnel inquiries, understanding the background, past project experience and network of the company’s core technicians and product managers, as well as their network of contacts in the industry, has become an important reference for evaluating whether they can keep up with standards and achieve true innovation.

Data from the professional version of Tianyancha shows that as of now, there are more than 118,000 smart home-related companies currently operating or existing in my country.
Among them, more than 4,800 related companies will be newly registered in 2025.
From the perspective of regional distribution, Guangdong Province ranks first in the number of smart home-related companies, with more than 35,000 related companies, accounting for 29.97% of the national total.
Followed by Jiangsu Province, Shandong Province, Zhejiang Province and Anhui Province.
With the implementation of the new national standard, the smart home industry is expected to usher in a revolution. Those companies that truly have R&D capabilities and innovation capabilities will stand out in the market and bring consumers higher-quality, smarter products and experiences.

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