The 6th China-EU (France) Cross-border E-commerce Forum was held grandly in Paris on June 16.
This forum attracted government representatives, industry experts, platform companies, brands and service organizations from China and Europe to gather together to conduct in-depth discussions on important issues such as brand overseas, artificial intelligence, logistics supply chain, etc., and to look forward to the development trends of digital trade and cross-border e-commerce innovation opportunities.
The forum carefully set up keynote speeches, special discussions, corporate promotions, brand exhibition areas, signing and docking, etc. The participating companies covered almost the entire cross-border e-commerce industry chain ecology, including well-known brands, retail e-commerce platforms, B2B (business-to-business) trading companies, postal and international logistics service providers, cross-border payment institutions, investment and financing institutions, and e-commerce technology innovation companies.
This comprehensive industry coverage provides all parties with a high-quality platform for communication and cooperation, and helps promote the coordinated development of the cross-border e-commerce industry.
During the event, a sub-forum titled “Dialogue between Civilizations: From Cultural Heritage to Industrial Narrative—Hangzhou Promotion Conference” was also held.
This sub-forum uses culture as a link, combines Hangzhou’s cultural heritage with industrial development, and demonstrates Hangzhou’s unique charm and development potential in the field of cross-border e-commerce.
Through the integration of culture and industry, it can not only enhance the cultural added value of Chinese goods in the international market, but also inject new vitality into the development of cross-border e-commerce.
With the acceleration of global digitalization, cross-border e-commerce has become an important force in promoting the development of international trade.
The holding of this forum provides a new opportunity for Chinese products to go global.
Through in-depth exchanges and cooperation with the European market, Chinese companies can better understand the needs and trends of the international market and enhance their brand influence and competitiveness.
At the same time, European companies can also take advantage of China’s e-commerce platform and supply chain advantages to expand their business scope and achieve mutual benefit and win-win results.
In terms of taking brands overseas, companies can learn advanced brand promotion and marketing strategies through exchanges and displays on the forum, and promote China’s high-quality products to a broader international market.
The application of artificial intelligence technology has also brought new development opportunities to cross-border e-commerce, such as intelligent customer service, precision marketing, etc., which can improve customer experience and operational efficiency.
The optimization of the logistics supply chain is the key to ensuring the smooth circulation of goods. Through cooperation with international logistics service providers, companies can reduce logistics costs and increase delivery speed.
In short, the successful holding of the 6th China-EU (France) Cross-border E-commerce Forum has established a good communication platform for the cross-border e-commerce industry in China and Europe, and is of great significance for promoting the development of digital trade and promoting cross-border e-commerce innovation.
It is believed that with the joint efforts of all parties, Chinese products will shine more dazzlingly in the global market.
