In 2026, Dezhou City will make new moves in the field of consumer goods.
According to news on June 14, the collection of brand manufacturers for the 2026 local independent category subsidy activity for consumer goods trade-in has recently been launched. Qualified brand companies are openly recruited from the whole society to participate, aiming to help citizens upgrade their home appliances and home furnishings and stimulate green consumption through special subsidies.
The categories included in local independent subsidies this time are close to the daily needs of citizens, including eight categories: range hoods, household gas stoves (including integrated stoves), water purifiers, dishwashers, sweeping robots (including floor scrubbers), walking exoskeleton robots, smart toilets, and hearing aids.
It is worth noting that this subsidy has set strict product access standards.
All products participating in the subsidy must have a 13-digit national standard product code, comply with national quality and safety standards, and be equipped with a complete certificate of conformity; products involving energy efficiency and water efficiency labels are limited to first-class energy efficiency and water efficiency products, and must complete the national official platform registration to ensure the quality of products purchased by citizens from the source.
The targets of this solicitation are brand manufacturers that operate products in at least one of the eight categories mentioned above.
Enterprises need to have independent legal person qualifications, good business reputation and a sound financial system, pay taxes in compliance with laws and regulations, have a certain brand awareness and a complete offline sales, warehousing and logistics, and after-sales support system. They can realize full-process ledger management of sales, distribution, returns and exchanges, and actively cooperate with regulatory authorities in spot inspections and audits.
In order to put an end to irregularities such as fraudulent subsidy, mismatched subsidy, mixed goods, first increase and then subsidy, this event has put forward strict management requirements for participating manufacturers.
Manufacturers need to establish a complete sales supervision system, proactively investigate abnormal transaction behaviors such as “multiple installations at one location”, “concentrated order fraud” and “cross-regional sales”, and strictly control the operating behaviors of authorized dealers.
At the same time, manufacturers need to have dedicated personnel responsible for warehousing product information, accurately reporting core information such as product models, 69 codes, SN codes, energy efficiency levels, and benchmark selling prices. They are fully responsible for the authenticity and accuracy of all warehousing data, and eliminate misreporting, false declarations and other issues.
In terms of after-sales supervision, participating companies must strictly implement the real-name management of subsidy orders, follow up the entire product delivery and installation process, and standardize the retention of supporting materials for delivery and installation.
Once suspicious orders such as inconsistencies in purchase information, delivery addresses being business production sites, or multiple orders with the same address are discovered, they must be reported to the regulatory authorities immediately to ensure that subsidy funds accurately benefit individual consumers.
In addition, enterprises must actively carry out publicity on the old-for-new policy and promotional activities such as entering communities and households, and have no major breach of trust records or safety accidents in the past two years.
In view of the declaration details that merchants are concerned about, the product library and SN code library information must be reported uniformly by the brand manufacturer’s headquarters or authorized agent, and all warehousing data must be verified item by item.
In order to ensure market order, manufacturers must reasonably calculate product benchmark prices and are not allowed to interfere with dealers’ independent pricing. It is strictly prohibited to increase prices in disguised form, increase first and then make up for the price later.
Relevant departments will dynamically check the rationality of product pricing and take penalties such as interviews for rectification, suspension or cancellation of activity qualifications for violating companies.
It is reported that this subsidy is only available to adult individual consumers. The subsidized products are only for personal use at home and are strictly prohibited from use in production and business scenarios.
In the future, the specific start and end time of the activity, subsidy standards, and implementation details will be released separately.
This event is expected to bring more high-quality consumer choices to Texas citizens and promote the development of green consumption.
