On June 17, the “Tidal Wave of Yangtze River Delta·Pu Yingxing E-commerce” Cross-border Fellowship – a special event for cross-border e-commerce in the Yangtze River Delta was grandly held in Hangzhou.
This event was hosted by the Shanghai Pudong Development Bank Head Office and hosted by Shanghai Pudong Development Bank Hangzhou Branch. More than 200 industry guests from the Zhejiang Provincial Department of Commerce, cross-border e-commerce platforms, leading companies, payment institutions and ecological partners gathered together to closely follow the national strategy of Yangtze River Delta integration and jointly explore high-quality development paths for new cross-border e-commerce foreign trade formats.
The most eye-catching event at the event was undoubtedly the “Surge” Yangtze River Delta Cross-border E-commerce Special Action Plan” officially released by Shanghai Pudong Development Bank, and “Puying E-commerce” was also unveiled.
Cross-border e-commerce comprehensive financial service plan” and “cross-border e-commerce loan” special product.
A number of high-quality cross-border e-commerce companies reached an in-depth cooperation intention with Shanghai Pudong Development Bank on-site and completed the centralized signing of “Cross-border Commercial E-Loan”.
It is understood that this service system relies on Shanghai Pudong Development Bank’s cross-border full license advantages and digital and intelligent service capabilities, focusing on core business links such as settlement, financing, fund management, capital markets, equity incentives, etc., covering the entire life cycle of cross-border e-commerce enterprises, and has launched a number of digital and intelligent financial products such as “Cross-border Business e-Remittance”, “Cross-border Business e-Loan” and “Global Treasury”.
For cross-border e-commerce merchants in the Yangtze River Delta region, Shanghai Pudong Development Bank Hangzhou Branch will implement a package of practical support policies, including special interest rate concessions, reduction and exemption of foreign exchange settlement and sales fees, and supporting special credit lines to directly reduce the financing and operating costs of small and medium-sized cross-border merchants.
As the country’s first comprehensive cross-border e-commerce pilot zone, Hangzhou has significant industrial advantages.
Zong Guohua, deputy president of Shanghai Pudong Development Bank Hangzhou Branch, revealed that there are currently more than 65,000 cross-border e-commerce operating entities in Hangzhou, and the transaction scale will reach 169.1 billion yuan in 2025, with an annual growth rate of more than 10%.
The launch of this special action plan in Hangzhou is an important measure to base on the fertile soil of local industries and serve the integrated development of the Yangtze River Delta.
During the keynote speech session, many industry representatives brought cutting-edge observations.
Deng Guobiao, founder and CEO of XTransfer, shared his experience in technological innovation and risk prevention and control in the field of cross-border payments with the theme of “Payment Innovation Escorts the Growth of Emerging Markets”; Amazon industry expert Yang Jiahao brought the B-side globalization opportunities of Amazon’s corporate purchases, exploring the second growth curve for brands going overseas; Zhou Qiuyi, director of the Hangzhou Shangcheng District Commerce Bureau, analyzed the opportunities and challenges under the wave of digitalization of global trade based on industry trends.
At the roundtable forum, representatives from Lianlian Yintong, Guomao Cloud Commerce, J&P Group, Shimo Technology and other enterprises had an in-depth dialogue with the person in charge of the cross-border financial department of Shanghai Pudong Development Bank around “jointly building a cross-border e-commerce service ecosystem in the Yangtze River Delta”.
Deng Hufei, vice president of Lianlian Yintong, said that Lianlian Digital and Shanghai Pudong Development Bank have established long-term and in-depth cooperation. Both parties have leveraged their respective resources and technological advantages to continue to deepen their efforts in cross-border settlement, fund management and other fields, and work together to open up a full link for enterprises to go overseas.
The guests at the meeting agreed that in-depth collaboration between financial institutions and industry parties is the core driving force for promoting the high-quality development of cross-border e-commerce in the Yangtze River Delta.
Wang Sunan, Corporate Business Director of Shanghai Pudong Development Bank Head Office, said that the Yangtze River Delta is the core hot spot for the development of cross-border e-commerce in China and is also a strategic area where Shanghai Pudong Development Bank focuses its layout.
Shanghai Pudong Development Bank should not only be a traditional capital provider, but also play a co-builder role in the cross-border e-commerce ecosystem, create an efficient, safe and agile cross-border financial service system, continue to optimize corporate experience, reduce overall costs, and accompany foreign trade companies to go overseas steadily.
In the next step, Shanghai Pudong Development Bank will continue to delve into the cross-border financial track, accelerate digital and intelligent product innovation, deeply link ecological resources such as platforms, enterprises, payment institutions and service providers, help the high-quality development of the Yangtze River Delta foreign trade industry, and jointly build a new regional cross-border e-commerce ecosystem that is open, symbiotic, and win-win.
