The smart home industry has developed rapidly in recent years, and Qingdao Youwu Smart Home Technology Co., Ltd. is one of the leaders.
The company was established on September 21, 2001. It is mainly engaged in the design, research and development, production, sales and installation services of customized home products, especially intelligent customized home products. It is one of the leading brands in the domestic customized home industry.
Youwu Smart owns well-known brands such as “EOROOM”, “Boloni” and “Haierhome”.
“Boloni” is positioned at high-end people, focusing on European-style high-end products; “Haier” is aimed at fashionable consumers, focusing on Chinese simple style; “Youwu”‘s Wormhole series is aimed at art and technology people, focusing on smart and light luxury products.
The company’s business scope is wide-ranging, covering the design, production and installation of kitchen cabinets, as well as the sales of supporting appliances and components. It also provides overall solutions for nine major application scenarios such as entry and living rooms.
At present, Youwu Intelligence has more than 700 dealers and more than 1,000 specialty stores in China, forming a nationwide sales and service network layout.
In terms of technical strength, Youwu Intelligence is well aware that technology research and development is the core driving force for corporate development, and has always been committed to the innovation and application of smart home technology.
As of January 28, 2026, the company has a total of 868 patents, and has won many honors such as Gazelle Enterprise and Invisible Unicorn. It has been selected as a new generation “Qingdao Golden Flower” cultivation enterprise for five consecutive years, and has been selected into China’s Most Valuable Brands list for three consecutive years.
The company has 16 core technologies such as intelligent storage, disinfection and sterilization, and 6 smart systems such as intelligent temperature control system and sterilization system.
Relying on these technologies, its smart home products realize functions such as wardrobe purification, clothing mite removal, and cabinet dehumidification, promoting the transformation and upgrading of traditional homes into customized and intelligent ones.
At the same time, Youwu Intelligence actively implements green and low-carbon strategies and innovates new production processes such as “no formaldehyde addition, anti-mold and antibacterial” to provide users with a safe and healthy home life.
From the financial situation, according to Flush Financial Database, as of June 30, 2025, Youwu Intelligent assets totaled 6.422 billion, liabilities totaled 3.749 billion, and shareholders’ equity totaled 2.674 billion.
In the first half of 2025, the company’s total operating income was 2.119 billion, operating profit was 137 million, net profit was 120 million, and basic earnings per share was 0.3127.
In terms of market share, according to statistics compiled by Zhiyan Consulting, from 2019 to 2021, the operating income of China’s customized furniture manufacturing industry was 335.1 billion yuan, 381.1 billion yuan and 418.9 billion yuan respectively.
Youwu Smart’s market shares during this period were 0.98%, 0.97%, and 1.02% respectively.
Although the market share is not high, its operating income in 2021 ranks fifth among comparable companies in the same industry. The top four are Oppein Home Furnishing, Sophia, Shangpin Home Delivery and Zhibang Home Furnishing.
In terms of shareholding, Haier Group is the actual controller of Youwu Intelligence.
As of December 20, 2025, Qingdao Youwu Home Technology Co., Ltd. is the largest shareholder, with a shareholding ratio of 27.38%, while Haier Group controls the voting rights of 52.79% of the shares of Youwu Home, and in turn controls the voting rights of 48.25% of the shares of Youwu Smart.
In addition, Qingdao Hichuanghe Equity Investment Partnership (Limited Partnership) is the second largest shareholder, holding 16.43% of the shares; Suqian Jiaze Yongxin Equity Investment Partnership (Limited Partnership) holds 6.60%, ranking third.
The top ten shareholders also include Suqian Chuang Brothers Equity Investment Partnership (Limited Partnership), Qixiao (Shanghai) Investment Center (Limited Partnership), etc., with shareholding ratios of around 5%.
Youwu Intelligence faces many development opportunities.
With the improvement of people’s living standards and the rapid development of the smart home market, consumers’ demand for intelligent customized homes continues to increase.
At the same time, the continued advancement of urbanization and the implementation of the three-child policy will also bring about a large amount of new housing demand, providing broad development space for the customized furniture market.
However, the company also faces some challenges.
Fluctuations in the real estate market have a greater impact on its business, and three of its top five customers are from the real estate industry.
If the real estate market continues to be depressed, it may affect the company’s order volume and revenue.
In addition, competition in the smart home industry is fierce. Leading companies such as Oppein have great advantages in market share and brand influence. Youwu Smart needs to continuously improve its competitiveness in order to occupy a more favorable position in the market.
On February 9, 2026, Youwu Intelligence held the 12th meeting of the second board of directors, and reviewed and approved the “Proposal on the Proposed Application to Terminate the Listing of the Company’s Stocks in the National Equities Exchange and Quotations”. The impact this move will have on the company’s future development deserves attention.
In the future, let us wait and see whether Youwu Intelligence can rely on its own technological advantages and brand influence to overcome challenges and achieve greater breakthroughs in the smart home market.
