Recently, the Science, Technology and Industrialization Development Center of the Ministry of Housing and Urban-Rural Development announced the list of “Review Results of Building Materials Products Suitable for ‘Good House’ Construction (Second Batch)”, and Dongfang Yuhong’s (002271.SZ) “High Weather Resistance Reflective Insulation Flat Roof Waterproof System” was successfully selected.
This is another authoritative recognition of the company in the field of “good house” construction after “weather-resistant self-adhesive modified asphalt waterproofing membrane” and “vapor-permeable waterproof coating for building exterior walls” were selected into the list of building materials products (first batch) suitable for “good house” construction.
From the Ministry of Housing and Urban-Rural Development’s “6633” construction standard to the “Opinions on Improving Housing Quality” and being included in the government work report for two consecutive years, the construction of “good houses” is both a current livelihood necessity and a development opportunity.
Peng Shou, an academician of the Chinese Academy of Engineering, once said that from realizing “living with a place to live” to “living with a livable quality” and “living with a good quality of life” will not only drive the coordinated development of upstream and downstream industrial chains such as materials and decoration, but also give birth to new smart economic consumption scenarios such as smart homes and community services.
As an industry leader, Oriental Yuhong has always anchored the “good house” construction orientation of “safe, comfortable, green, and smart” and built a full-chain and full-quality support system to help transform policy orientations into tangible and perceptible physical products and services.
At present, Oriental Yuhong has led or participated in the compilation of more than 50 national, industry, and local standards, and has promoted regional housing quality to high-end and diversified upgrades by holding multiple technical exchange meetings.
Relying on innovative platforms such as the National Key Laboratory of Advanced Waterproof Materials, the company has built a multi-dimensional matrix of healthy living products covering civil building materials, mortar powders, architectural coatings, energy-saving insulation, etc., focusing on residential sound insulation and anti-seepage, green and environmental protection and other market demands. A number of independently developed products and technical solutions won the honor of the first “Good Waterproofing, Adapted to Good Houses” solution evaluation competition.
Among them, modified asphalt membranes, water-based coatings, plastering gypsum and other categories of products have won the industry’s first “Good House Selection” product certification.
At the same time, Oriental Yuhong also successfully unveiled the first batch of “good materials suitable for good houses” scientific and technological research “unveiling and leading” projects in 2025, including roof waterproofing, radiant insulation, and new insulation, and continues to promote fundamental innovation in materials and processes.
The energy-saving and low-carbon technology for modified asphalt membrane roofing developed by it has also been selected into the “Beijing Green and Low-carbon Advanced Technology Recommended Catalog (2025)”.
Under the guidance of green and low-carbon policies, Oriental Yuhong has also obtained the industry’s first “Product Carbon Footprint Certification” and “Carbon Management System Certification”. Many products have won various mainstream authoritative certifications at home and abroad, building a green product matrix covering all categories of building materials.
The highly weather-resistant reflective and insulated flat roof waterproofing system selected this time is a systematic integration solution launched by Oriental Yuhong to address common industry pain points such as waterproofing and leakage, difficulty in insulation and cooling, and insufficient aging and durability in the construction of flat roof projects.
The system relies on PBW620 aluminum foil vapor insulation membrane to block indoor moisture and stabilize the insulation layer. It is paired with high-performance waterproof membrane to effectively resist structural deformation and reduce leakage risks. The high-reflective coating of TKB-530 Space Castle energy-saving membrane on the top layer can achieve efficient heat insulation and cooling, significantly reduce building cooling energy consumption, and significantly delay material aging to ensure long-term stable service of the system.
At present, this system has been widely used in various engineering projects such as hospitals, schools, affordable housing, and industrial parks. With its outstanding advantages of safety, durability, energy saving and consumption reduction, it has become a high-quality and practical integrated solution in flat roof construction.
In addition, Oriental Yuhong uses digital innovation to reconstruct the industry service ecosystem and provide integrated service support for the construction of “good houses”.
The company launched the “Yuhong Service” brand in 2025 and successively opened community stores, headquarters flagship stores and other offline stores to create a “Lianjia model” in the field of waterproof repair.
Consumers can directly make reservations for services through social platforms such as Douyin and Xiaohongshu, and enjoy standardized and transparent full-process services from diagnosis and quotation to construction acceptance.
Industry analysts pointed out that as the construction of “good houses” continues to advance, industry concentration will further increase, and leading companies with comprehensive advantages in technology, products, and services are expected to continue to benefit; at the same time, this will also drive the entire construction and building materials industry chain to upgrade in the direction of high quality, green, and intelligent, helping to continuously improve the quality of human settlements.
