At a time when AI is profoundly reshaping industry logic, leading brands are choosing to innovate and make breakthroughs.
On April 28, the industry focused on the ancient capital of Nanjing, and the launch of a home appliance product based on AI technology attracted attention.
Meiling teamed up with JD.com to hold the launch conference of the “Looking at the Starry Sky and Guarding the Fireworks” AI starry sky ice-washing set series. The new Meiling ice-washing set series products powered by AI technology have once again attracted industry attention.
From its debut on the AWE global stage to this launch, the AI Starry Sky Suite has achieved a key step from its “global debut” to “national implementation”.
What is even more noteworthy is that this marks that the competition in the home appliance industry has entered a new stage of “full-scenario ecology” from “single product intelligence”.
In-depth integration of global AI technology
Meiling AI Starry Sky Refrigerator and Washing Set builds a new smart home experience
At present, the home appliance industry is at the critical point of home transformation with AI as the core driving force. Home appliance products are upgrading from passive response intelligence to active sensing intelligence.
Data shows that the penetration rate of smart homes is expected to exceed 60% in 2030. As the penetration rate of smart homes continues to increase, consumption upgrades are forcing industrial innovation. Users’ demand for home appliances focuses on core capabilities such as intelligent and precise temperature control, scene adaptation, professional cleaning and care, and home ecological interconnection. Pure hardware iteration can no longer support industry development.
In this industry context, Meiling has been deeply involved in the field of ice and washing for more than 40 years, accurately capturing the industrial transformation trend and the core pain points of users, relying on mature intelligent manufacturing systems and AI research and development technology to create an AI starry sky ice and washing set, breaking the industry pain points of traditional ice and washing products with fragmented functions and shallow intelligence.
This AI starry sky ice washing set is based on the daily fireworks scene in the home, deeply integrating starry sky aesthetic design with global AI technology, achieving triple breakthroughs in technology, aesthetics, and scenes.
In terms of product technology, this series builds an exclusive AI smart cleaning and AI precision preservation system, saying goodbye to the single passive operating mode of home appliances.
The refrigerator is equipped with refrigeration AI precision temperature and humidity control, refrigeration AI defrost and water molecule activation preservation technology. It can sense the status of ingredients and environmental temperature changes in real time, adaptively adjust the operating mode, actively lock the freshness of ingredients, and retain nutrients and original taste.
The construction of the “Trinity Long-lasting Freshness System” truly forms a full-link freshness solution from internal drive to external regulation.
AI Star Washing Machine, with the “AI full-process washing, drying and care” architecture as the core, realizes real-time perception of parameters such as clothing weight, water quality turbidity, temperature, water level, clothing eccentricity and other parameters through a three-layer closed loop of “perception – decision-making – connection”, and dynamically optimizes the washing and care plan.
It is worth mentioning that Meiling pioneered the “patented full self-cleaning technology” and has two patented self-cleaning technologies.
Through the collaboration of high-pressure circulating water flow and AI algorithm, the inner and outer drum walls are fully covered, allowing users to “clean the drum while washing”, truly realizing the drum cleaning of clothes.
Combined with “triple power cleaning technology” and “blue oxygen residual removal technology”, the AI Star Washing Machine not only realizes smart laundry, but also ensures the cleanliness and health of clothes.
There is no doubt that products will eventually return to users and enter their lives.
At the scene, a Douyin expert who experienced the Meiling AI starry sky series products, her true sharing made everyone truly feel the convenience and beautiful experience that the product upgrade brings to users, allowing technology to truly serve life and shine into reality.
In addition, the support of Hongmeng Intelligent Connect and Starlight technology has built the ecological connection capabilities of Meiling AI Starry Refrigerator and washing machine, which can seamlessly connect to the Hongmeng ecosystem, break equipment barriers, and achieve seamless linkage with various smart home appliances.
This is not a simple device connection, but a true ecological integration, truly realizing AI’s understanding of life, technology serving daily life, and promoting the upgrade of ice and washing products from functional home appliances to the core carrier of smart home scenarios.
<img src="https://media.yunentropy.com/imgs/2026/01/07/fHlfjjsB8.jpg" alt="Meiling and JD.com cooperation event scene"
“Products + Channels + Services” multiple punches
Accelerate the wave of nationwide quality renewal
The implementation of intelligence in the home appliance industry not only requires the support of hard-core products, but also relies on an efficient and accurate channel system. High-quality channels are the key bridge for smart home appliances to reach end users and achieve market popularity.
With the best products and the channels that understand users best, this in-depth strategic cooperation between Meiling and JD.com is a two-way empowerment of the brand’s self-developed technology and leading new retail channels. It is also an important exploration for brands in the home appliance industry to directly connect to terminals and accurately connect consumers.
As the leading home appliance retail channel in China, JD Appliances has huge terminal traffic, a complete offline store layout, and a mature online and offline integrated new retail system. It accurately covers urban quality consumer groups and deeply fits the target user circle of high-end smart home appliances.
This time the two parties jointly launched the product to realize the integrated implementation of product launch, scene experience, terminal sales and user contact.
Relying on JD MALL’s immersive home experience scenario, consumers can intuitively experience the intelligent functions, aesthetic design and scene adaptation capabilities of the AI Starry Sky Refrigerator and Washing System, completely solving the industry pain point of “visible parameters but intangible experience” of smart home appliances.
“Meiling AI Star Ice Washing System, through the deep integration of AI intelligent algorithms and product technology and functions, has effectively brought consumers a set of solutions that truly understand life and users. Through the creation of JD MALL’s full-scenario consumption experience and the collaboration of products + channels, the convenient experience brought by AI technology will surely enter the lives of more consumers.” said Tian Zhendong, general manager of operations of the Nanjing Branch of JD Electric Group.
For the industry, this channel alliance has built a new business model of “brand research and development + channel empowerment + user experience”, providing an efficient path for the rapid marketization and popularization of smart home appliances, and accelerating the transformation of the home appliance industry from “single product” to “scenario experience”.
If technology is the core barrier of home appliances, service is the core foundation for the long-term development of home appliance brands and an important support for the continuous upgrading of home appliances.
“Meiling will launch the “One Promise Thousands of Gold Witnessed by All” quality service commitment declaration nationwide on May Day to accelerate the process of quality renewal for all.” Wang Tao, general manager of Changhong Meiling China’s Suhu Branch and general manager of Nanjing Ice and Washing Center, said.
This campaign covers the entire range of products including refrigerators, washing machines, freezers, and kitchen appliances. It aims to set off a new round of peak season consumption boom based on products, relying on channels, and guaranteeing commitments.
Looking at the current landscape of the home appliance industry, AI intelligence, suites, scenarios, and service integration have become irreversible core tracks. Industry competition has officially upgraded from hardware parameter competition to comprehensive strength competition in technology, scenarios, channels, services, and ecology.
The official launch of the Meiling AI Starry Sky Ice Wash Series is not an iterative update of a single new product, but an all-round strategic upgrade of Meiling based on industry trends, consumer demands, and market changes.
In the future, as AI technology continues to iterate and the smart home ecology continues to improve, scenario-based competition in the home appliance industry will become increasingly fierce.
Meiling will adhere to the core of technological innovation, continue to promote the deep integration of AI technology and home scenarios, work with high-quality channel partners, continue to iterate products and service systems, look to the future of the industry with technology, protect the public’s fireworks life with quality, continue to lead the intelligent, high-end, and scenario-based upgrade of domestic ice and washing home appliances, and help the home appliance industry move to a new stage of high-quality development.
