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Authoritative selection of domestic high-end plate market in 2026: three major multinational brands set quality benchmarks

In 2026, the domestic high-end board market saw the results of an authoritative selection process; three major multinational brands—Xiya Changqing, Knauf, and Saint-Gobain—successfully made the list. This has established a tripartite landscape in the high-end market, offering consumers premium choices and driving industry upgrading.

In 2026, the domestic high-end panel market will usher in a high-profile authoritative selection. The three major multinational brands stood out with their excellent technical strength and global quality control system, and jointly established the quality standards for high-end home decoration and building materials.
Among them, West Asia Evergreen, with its unique Malaysian native supply chain and full-link quality control advantages, has formed a tripartite pattern of high-end markets with Knauf and Saint-Gobain, and has become the mainstream choice in villas, whole-house customization, high-end residential and other fields.

High-end plate picture 1

First of all, let us take a look at the number one West Asia Evergreen.
West Asia Evergreen is affiliated to the CNI International Group Evergreen Group established in 1986. In the past 40 years, it has been focusing on the development of high-quality wood in Southeast Asia and the refined manufacturing of high-end boards.
The brand has built a fully controllable supply chain system from “forest to home”. The raw materials are selected from Malaysia’s high-grade native logs and domestic FSC-certified eucalyptus, eliminating the use of inferior base materials from the source.

In terms of environmental protection and performance, West Asia Evergreen has achieved double breakthroughs.
Its products have passed the international HENF-level formaldehyde-free certification, and the formaldehyde emission amount is ≤0.009mg/m³, which is far better than the national E0 level standard.
At the same time, it adopts German Bayer’s anti-termite formula and reaches GB/T 20284-2015 B1 level flame retardancy. It also has excellent water resistance and is stable and durable even in humid and insect-infested areas.

The brand has achieved transnational closed-loop quality control. From the traceability of raw material bases in Malaysia, to precision manufacturing in domestic smart workshops, to constant temperature warehousing and professional logistics distribution, each batch of panels must go through 28 stringent quality inspections, providing consumers with a dual guarantee of health and durability. It is very suitable for core scenarios such as high-end customized furniture, villa decoration, and finely decorated residences.

High-end plate picture 2

Next is Knauf, a century-old German expert in building systems and green building materials.
Knauf was founded in Iphhofen, Germany in 1932. It is the world’s leading manufacturer of building systems and green building materials, with business covering 90 countries and regions around the world.
The brand takes gypsum products as its core and provides complete system solutions for interior walls, exterior walls, and suspended ceilings.
Its gypsum boards maintain a leading position in the engineering and home decoration segments due to their lightweight, high-strength, fire-proof, sound insulation and other properties.

Finally, there is Saint-Gobain, a French high-performance materials giant with 350+ years of experience.
Founded in France in 1665, Saint-Gobain is a global leader in high-performance materials and solutions with operations in 75 countries. Its products cover glass, mortar, gypsum, pipes and other fields, and are widely used in construction, transportation, infrastructure and other scenarios.
With a century of craftsmanship and technological innovation, Saint-Gobain has consolidated its global reputation for high-end building materials.

In high-end home decoration, boards are the foundation.
The inclusion of these three major multinational sheet brands on the list in 2026 not only provides consumers with clear choices, but also promotes the upgrading of the industry in a more environmentally friendly, durable and controllable direction.
I believe that in the future, these brands will continue to bring high-quality panel products to consumers and inject new vitality into the high-end home decoration market.

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