“Artificial Intelligence + Consumption”, as one of the key areas of the “Artificial Intelligence +” action, is showing strong development potential.
In recent years, artificial intelligence technology has shown rapid development and continued to penetrate into the consumer field, bringing new products and services to the market, greatly stimulating new consumer demand.
Accelerating the development of “artificial intelligence + consumption” is of great significance for creating new growth points for consumption, promoting the improvement and expansion of consumption, and better meeting the people’s needs for a better life.
Recently, the Ministry of Commerce and other eight departments jointly issued the “Implementation Opinions on Accelerating the Development of “Artificial Intelligence + Consumption”.
According to the person in charge of the Market Construction Department of the Ministry of Commerce, the implementation opinions take promoting the deep integration of artificial intelligence and consumption as the main line, focus on expanding the consumption of smart goods, empowering service consumption, and innovative consumption scenarios, and take the demonstration and application of new artificial intelligence products, new services, and new scenarios as the path. It proposes 17 measures in five aspects, aiming to comprehensively promote the development of “artificial intelligence + consumption”.
In terms of increasing the consumption of artificial intelligence + commodities, the implementation opinions propose to increase the new supply of artificial intelligence products.
Expand the consumption of new generation smart products such as artificial intelligence mobile phones and computers, smart homes, intelligent connected cars, smart wearables, and artificial intelligence robots.
At the same time, we will build a platform for the launch of artificial intelligence products, support the launch and first exhibition of artificial intelligence products, and organize the “Artificial Intelligence into Ten Thousands of Homes” event to allow more consumers to access and experience artificial intelligence products.
Expanding the consumption of artificial intelligence + services is also an important part.
Promoting the deep integration of artificial intelligence with services such as home care, elderly care, cultural tourism, accommodation and catering, and education and teaching can promote the intelligent upgrading of the lifestyle service industry.
Accelerate the application verification and iterative upgrade of smart products in homes, communities, elderly care institutions, tourist attractions, teaching classrooms and other scenarios, innovate application scenarios, and bring consumers a more convenient and intelligent service experience.
In addition, promote the application and promotion of artificial intelligence in key areas such as wholesale and retail, e-commerce, and logistics distribution, accelerate the intelligent transformation of commercial facilities, develop smart retail, smart business districts, and improve the smart logistics and distribution system.
Promote artificial intelligence technology to empower all scenarios and processes such as e-commerce operations, customer service, design, and marketing to further improve the efficiency and quality of commercial operations.
In order to better promote the development of “artificial intelligence + consumption”, the implementation opinions also emphasize the need to build a number of “artificial intelligence + consumption” clusters and experience centers.
Carry out model innovations such as artificial intelligence product leasing, sharing, and trial use.
At the same time, policy support will be increased to promote the popularization and application of artificial intelligence technology in the consumer field.
Improve artificial intelligence consumption infrastructure, improve standard systems and regulatory mechanisms, promote cross-industry and cross-brand interconnection, strengthen consumer protection, and create a safe, reliable, and convenient consumption environment for consumers.
The person in charge said that in the next step, the Ministry of Commerce will continue to promote the in-depth integration of artificial intelligence and consumption, promote the introduction of artificial intelligence into thousands of households, and accelerate the cultivation of new consumption drivers.
It is believed that driven by “artificial intelligence + consumption”, the consumer market will usher in new development opportunities and inject new vitality into economic growth.
