On June 18, eight departments including the Ministry of Commerce issued the “Implementation Opinions on Accelerating the Development of “Artificial Intelligence + Consumption” (hereinafter referred to as the “Opinions”). This initiative aims to promote the deep integration of artificial intelligence and the consumer field and promote the improvement and expansion of consumption.
In recent years, artificial intelligence technology has developed rapidly and continuously penetrated into the consumer field, giving rise to new products and services and stimulating new consumer demand.
The person in charge of the Market Construction Department of the Ministry of Commerce said that accelerating the development of “artificial intelligence + consumption” will help create new growth points for consumption and better meet the people’s needs for a better life.
Specifically, the “Opinions” are concentrated on the service consumption level, and 5 of the 17 measures are related to this.
It is necessary to promote the in-depth integration of artificial intelligence with services such as home care, elderly care, cultural tourism, accommodation and catering, education and teaching, and promote the intelligent upgrading of the daily life service industry.
In the smart home industry, the “Opinions” propose to accelerate the popularization of smart sweeping robots, smart refrigerators, smart kitchen equipment and other products, and also study the inclusion of smart home and service applications into the “good house” construction guidelines, and accelerate the application of artificial intelligence technology in the construction of “good houses”.
In the field of “one elder and one child”, the “Opinions” clearly guide elderly care service institutions to use artificial intelligence technology, lay out information management, intelligent security and other technical systems, and equip intelligent nursing robots, rehabilitation robots and other products.
Carry out paired research and scenario application pilots of intelligent elderly care service robots, and accelerate the verification and iterative upgrade of smart products in scenarios such as homes, communities, and elderly care institutions.
At the same time, we will promote the research and development of artificial intelligence education terminal products such as artificial intelligence-assisted learning assistants and teacher intelligent assistants, and innovate new models of human-machine collaborative education and teaching such as intelligent learning companions and intelligent teachers.
Commodity consumption is also an important carrier for the application of artificial intelligence technology.
The “Opinions” propose to increase the new supply of artificial intelligence products and expand the consumption of new generation intelligent products such as artificial intelligence mobile phones and computers, smart homes, intelligent connected cars, smart wearables, and artificial intelligence robots.
Build a platform for the first launch of artificial intelligence products, support the first launch of artificial intelligence products, and organize the “Artificial Intelligence into Ten Thousand Households” event.
In terms of consumer environment construction, the “Opinions” clearly increase financial and other financial support.
Implement the new purchase policy for digital and smart products, encourage local governments to independently formulate and implement subsidy policies within the framework of the trade-in policy for consumer goods, and focus on supporting the consumption of new generation smart terminals with clear “artificial intelligence +” actions.
Make good use of the fiscal interest discount policy for personal consumption loans to support consumers in purchasing artificial intelligence-related products, and encourage financial institutions to develop related financial products and services around the financial needs of consumers purchasing artificial intelligence products.
In addition, the “Opinions” also emphasize the need to combine the “vehicle-road-cloud integration” application pilot and other work to meet the application needs of intelligent connected vehicles, urban unmanned delivery vehicles, etc., and moderately advance the deployment of intelligent roadside infrastructure, edge computing power, traffic safety comprehensive service management platforms and other urban smart facilities.
